This BookProbe weighs 10 aspects of the Jim Collins book on how good companies become great ones. Good To Great is the follow-on work to the best-selling Built To Last, by Collins and his co-author, Jerry Porras. This BookProbe provides an overview of the work, who the ideal reader is, the author's credibility, critical learnings, the book's structure, as well as a handful of key quotes from the book. Each BookProbe is a BH SmartDoc which illuminates a new book in short strokes for the busy manager who's trying to determine what to read. BH SmartDocs are published by BrownHerron Publishing and are sold exclusively by Amazon.com.
