Customer Rating: Summary: A valuable tool and personal testimony Comment: Written by Terry Axelrod, The Joy of Fundraising: How to Stop Suffering and Start Enjoying Asking for Money for Your Favorite Cause is a guide to transforming one's focus and tap into the natural desire to give. Both a cathartic source to kindle zest for fundraising work in the reader, and a practical advice guide for rationally and emotionally connecting with potential donors, The Joy of Fundraising divides itself into three main sections respectively devoted on shifting one's thinking, focus, and actions toward cultivating a more positive and successful fundraising environment. A valuable tool and personal testimony, especially recommended for employees of charities or anyone seeking to renew the drive to seek donations for a cause.
The Joy of Fundraising will teach you to shift your thinking, focus, and actions to an abundance-based approach that attracts long-term donors who are passionate about your mission. Challenging long-held assumptions of scarcity-based fundraising, The Joy of Fundraising gives you a simple, powerful recipe for long-term fundraising success. Author Terry Axelrod, fundraising expert and founder of Benevon (formerly Raising More Money), condenses her years of teaching into powerful gems of fundraising advice that can benefit anyone with a cause to support. Rather than suffering on the annual fundraising treadmill, you will learn the true joy of fundraising allowing your donors to contribute to a cause they believe in and generate sustainable funding.