An Eye for Winners, An: How I Built One of America's Greatest Direct-Mail Businesses--And So Can You
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Binding: Paperback Dewey Decimal Number: 380 EAN: 9780887308796 ISBN: 0887308791 Label: Collins Manufacturer: Collins Number Of Items: 1 Number Of Pages: 240 Publication Date: 1997-12-17 Publisher: Collins Release Date: 1997-11-25 Studio: Collins
Spotlight customer reviews:
Customer Rating: Summary: A quick but informative read Comment: Apparently there is a lot more to home business than meets the eye. Lillian Vernon's story illustrates the challenges and exhilarations she faced juggling her business, personal and family relationships. This book is a good overview of a personal success story, from the point of view of a woman who was only looking to earn a little extra cash and instead amassed an empire. Customer Rating: Summary: The article posted was inspiration enough, done very well. Comment: The book maybe a fantastic voyage of discovery into not just mail-order, but into discovering fulfilment for all those desirous of doing so. Lilian Vernon has subtly personified what many men & women aspire to be and do. It's commendable what the indomitable spirit of a human being when pushed that bit harder can achieve. Customer Rating: Summary: I highly recommend this book. Great inspiration for me. Comment: From the beginning, I was hooked. Excellent reading. Inspiring for anyone wishing to start their own business or is a business owner. As a small mail order business owner, I found this book to be a good look at what it takes to be an entreprenuer as well as some of the difficulties that we (as business owners) often face. Becky McAllister, BBB, Lt
This rags-to-riches American success story of Lillian Vernon--nationally known as the Queen of Mail-Order--tells how she turned a $2,000 start-up company into a multimillion-dollar-a-year business. It also tells the personal story of Vernon's family's flight from Nazi Germany, her loves, marriages, and children. 8-pp. photo insert.